The new Nike Nigeria Super Eagles jerseys will release to the public on Tuesday May 29, 2018. According to reports, Nike has received over three million order of the new Nigeria jerseys. The jerseys will cost $85 USD at retail and can be ordered online or in store. You can read the full story here.
I think that amount of pre order jersey sales is a great thing because it shows brands that the African community will support great product. The African market gets overlooked compared to the Asia & Latin America markets in terms of emerging markets for brands and companies to do business. Hopefully, these numbers will persuade brands to do more collaborations, partnerships, and/or sponsorships with athletes & teams from the continent of Africa.
I was not aware of this presale, so I hopefully I can get my jersey next week.